Communication & Strategy
We define and govern brand voice, identity, and messaging frameworks aligned to business and audience goals.
Branding Solutions
Your brand isn’t just a logo, it’s a system. We architect full-scale corporate identity systems that unify visual language, tone of voice, and brand behavior. From logotypes and typography to color strategy and brand guidelines, we ensure consistency across digital, print, and experiential touchpoints. Built for recognition, recall, and relevance.
A strong brand starts with clarity. We define your brand’s core DNA, mission, vision, values, audience segments, and competitive positioning. Through stakeholder workshops and market research, we shape a strategic foundation that guides all creative and communication efforts. The result: a brand that’s not only distinctive, but strategically aligned to business growth.
Scalability demands structure. We create comprehensive brand manuals that cover logo usage, color codes, typography rules, digital asset guidelines, and more, ensuring brand consistency across teams, partners, and vendors. Whether it’s for digital-first startups or multi-region enterprises, we build governance systems that protect and scale your brand integrity.
User Interface & Customer Experience Optimization (UX/UI)
Stay ahead by knowing who’s already winning. We conduct deep UI/UX competitive research, analyzing industry leaders, interaction patterns, conversion flows, and design systems. The result? Strategic benchmarks and UI differentiators that give your product a market edge.
UI that looks good and ranks. Our interfaces are engineered with on-page SEO principles baked in, from crawl-friendly layouts and semantic structure to Core Web Vitals optimization. Every design decision supports both human engagement and search engine visibility.
Design backed by data. We use heatmaps, journey mapping, and usability testing to analyze every click, hesitation, and exit point. Our UX/CX audits uncover friction, improve task flows, and align design with user intent, resulting in higher engagement and better retention.
No more one-size-fits-all interfaces. Using machine learning and behavioral data, we dynamically adapt UI elements, content blocks, CTAs, layouts, based on real-time user profiles. The result is a smarter, conversion-optimized experience that responds to user context and intent.
Accessibility is not optional, it’s foundational. We design interfaces that comply with WCAG 2.2 standards, ensuring inclusive digital experiences for all users, including those with disabilities. Screen reader support, color contrast, keyboard navigation, it’s all built in, without compromising on aesthetics.
Solution Design & Development
We architect and build fast, secure digital products—CMS, commerce, apps, and tools—tailored for scale.
Web & Mobile Solutions
Ditch the bloat of off-the-shelf platforms. Our custom content management systems are built on our patented core from the ground up, fast, secure, and fully scalable. Whether you’re managing thousands of dynamic pages or need seamless API integrations, our CMS solutions offer total control, clean code, and high-speed performance, optimized for SEO and UX from day one.
Convert clicks into revenue with conversion-optimized e-commerce systems engineered for scale. From our custom headless commerce to Shopify Plus and WooCommerce customizations, we architect storefronts that load fast, rank high, and drive sales. Features like dynamic product filtering, personalized UX, and multi-channel integrations ensure your store doesn’t just sell, it leads.
Go beyond mobile responsiveness. We build blazing-fast Progressive Web Apps (PWAs) that work online/offline, push notifications like a charm, and feel like native across devices. In addition to native mobile apps powered by React, Flutter, and modern mobile stacks, our apps are optimized for performance, retention, and App Store/Play Store discoverability.
Engagement starts with interactivity. We craft reusable, modular web components that load asynchronously, reduce overhead, and supercharge user interaction. From animated data visualizations to dynamic finance and live booking tools, our components are built with JavaScript frameworks like Vue, React, and Web Components API, ready for high-performance, SEO-friendly deployment.
We script, design, and localize stories for social feeds, blogs, websites, print collateral, and on site screens, producing agile formats from reels to white papers, in Arabic, English, French or any required language, ensuring brand consistency, SEO strength, and share worthy clarity.
CRM Solutions
Outgrown cookie-cutter platforms? We design and develop custom CRM systems tailored to your business logic, workflows, and customer lifecycle. Built for speed, scalability, and automation, our CRMs streamline operations, centralize data, and deliver actionable insights with precision.
Not all leads are created equal. We implement intelligent lead nurturing workflows with automated scoring models based on behavior, engagement, and purchase intent. From cold to conversion-ready, your sales team focuses only on what closes.
Data silos kill growth. We engineer CRMs to sync bidirectionally with your marketing stack, email platforms, sales tools, ERP, support systems, and web forms. Real-time data flows, 360° customer views, and zero manual entry. That’s CRM done right.
Maximize your Salesforce investment. From initial setup and object modeling to automation flows, dashboards, and ongoing admin support, we handle the full Salesforce ecosystem with certified expertise. Scalable, compliant, and fully customized to your ops.
Plug into the platforms that move your business. We specialize in end-to-end CRM integration for global products like Odoo, HubSpot, and Zoho, connecting marketing, sales, and service into one seamless system. Unified data, automated workflows, better decisions.
3D Modeling & Rendering
Precision starts at the polygon level. We craft high-fidelity 3D models with optimized geometry and advanced UV mapping, perfect for real-time engines, AR/VR, or photorealistic renders. From industrial parts to lifestyle products, our modeling pipeline ensures pixel-level accuracy and visual consistency, even if object CAD files are unavailable.
Bring concepts to life with cinematic quality. Our rendering workflows utilize ray tracing, global illumination, and physically based rendering (PBR) for stunning visuals across stills and motion. Need animated walkthroughs, product spins, or cinematic sequences? We deliver studio-grade output ready for web, video, or in-store displays.
What you see is what it feels like. We replicate real-world surfaces and materials with PBR-based texture creation, HDRI lighting environments, and scanned material datasets. From glass and leather to chrome and fabric, we simulate every surface detail for unmatched realism.
Immersion meets interactivity. We develop browser-based 3D experiences using WebGL, Three.js, and Babylon.js, allowing users to rotate, zoom, and interact with 3D objects in real time. Ideal for product configurators, architectural visualizations, and eCommerce displays, fully responsive and performance-optimized.
Hosting & Security
From enterprise AWS deployments to tailored Azure architecture or dedicated bare-metal solutions, we design, configure, and manage server environments that are secure, scalable, and performance-optimized. Whether you need auto-scaling cloud infrastructure or a custom on-prem setup, we ensure 24/7 availability and 99.9% uptime.
Performance starts with intelligent architecture. We implement advanced caching strategies and load balancing using tools like Varnish, Redis, Cloudflare, and HAProxy to ensure fast page loads, optimized server performance, and seamless user experiences, even under high traffic loads.
We leverage Docker to create consistent, containerized environments that simplify deployment and speed up development cycles. Whether running in ECS, Kubernetes, or standalone instances, our Docker solutions bring agility and control to your cloud infrastructure.
Security is baked into every layer. We protect your digital assets with firewalls, SSL encryption, DDoS mitigation, and comprehensive vulnerability management. Our Domain-level Web Application Firewall (WAF) solutions, using partners like Cloudflare and AWS WAF, safeguard your site against malicious attacks without compromising performance.
Event Management
At Alternative Events, we don’t just plan events , we create immersive, impactful experiences powered by cutting-edge technology and AI that resonate with your audience and elevate your brand. Whether you're launching a new product, hosting an exhibition, or activating your brand, our expert team is here to bring your vision to life with precision and innovation. We combine creativity with progressive digital solutions to deliver exceptional events that leave a lasting impression.
Event Management
Use AI-powered data analytics to understand your audience's preferences, enabling you to tailor every element of your launch event for maximum impact. With AI tools, we help predict the best strategies to generate excitement and ensure your launch is a resounding success.
Showcase your brand’s latest collections in style with the help of AI-powered projection mapping, virtual fashion runways, and interactive experiences. We use AI to enhance the visual experience, ensuring your fashion show is an unforgettable event for both on-site and remote audiences.
With AI and VR integration, we create custom exhibition spaces that offer immersive experiences for attendees. From interactive touchscreens to real-time data tracking, we ensure your exhibition is a digitally enhanced and engaging experience that attracts attention.
Enhance your event with AI-driven AV technology, including smart lighting systems, immersive soundscapes, and dynamic video projection. Our setups are designed to create the perfect atmosphere, powered by intelligent automation and real-time audience interaction.
Keep your audience engaged with AI-enhanced entertainment, such as virtual performers, AI-generated music, and interactive tech-driven performances. Whether it’s live music, performances, or unique AI-powered entertainment, we bring the wow factor with advanced technologies.
Leverage AI-powered location-based marketing to target the right audience in real-time. With predictive analytics, we ensure your roadshow is optimized for maximum engagement, tracking and adapting to your audience’s preferences as the tour progresses.
Using AI, we analyze customer behavior and preferences to design highly targeted in-store promotions. With interactive kiosks, smart displays, and real-time feedback loops, we create a seamless shopping experience that enhances customer interaction and boosts sales.
AI helps us track consumer engagement during sampling campaigns, ensuring products reach the right audience. With AI-powered feedback systems, we gather real-time data on consumer reactions, helping you fine-tune your marketing strategy for better outcomes.
By using AI to analyze sales data, we optimize trade marketing strategies, ensuring better product placement, higher visibility, and increased retail performance. We also employ AI-powered tools to track and measure the effectiveness of campaigns, enabling us to continuously improve results.
Data & Insights
We track, model, and visualize behavior to turn raw data into real time decisions and ROI.
Data Analytics
Track every click, scroll, and conversion path with precision. Using enterprise-grade platforms like Adobe Analytics and GA4, we map user journeys with deep behavioral tagging, funnel breakdowns, and cross-platform attribution. Actionable insights, not just vanity metrics, driving smarter marketing decisions in real time.
Break away from generic personas. We leverage big data platforms to segment audiences using advanced attributes, demographics, behaviors, CRM triggers, and purchase intent. From Adobe Marketing Cloud to Salesforce and Power BI, our segmentation models fuel hyper-personalized campaigns that scale.
No more waiting for reports. We build real-time dashboards that sync data across your MarTech stack, visualizing KPIs, CRM funnel health, channel ROI, and predictive trends at a glance. Powered by Power BI, Looker, GA4, and Adobe, built for speed, clarity, and decision-making.
Test, iterate, dominate. Our A/B testing strategies go beyond headlines, optimizing creatives, user flows, CTAs, and even pricing models. With real-time analytics feedback loops and multi-variant testing setups, we identify what converts best, then scale it.
Predict the future, today. We integrate machine learning models into your data pipeline to forecast customer behavior, churn probability, LTV, and campaign success rates. Our AI-driven insights help you allocate spend smarter, personalize deeper, and stay ahead of market shifts.
Search Engine Optimization (SEO)
SEO doesn’t stop at keywords, it’s an ecosystem. We provide continuous on-site and off-site SEO monitoring to track indexing, backlink health, crawl issues, and technical performance. With real-time alerts and actionable insights, your site stays optimized, authoritative, and Google-friendly at all times.
We don’t guess, we analyze. Using enterprise-grade tools like SEMrush, Ahrefs, and Google Search Console, we uncover high-traffic, low-competition keywords tailored to your niche. Competitive gap analysis lets us target what your rivals missed, turning SERP opportunities into market share.
Search engines love fast, accessible, and intuitive sites. Our SEO strategy goes beyond meta tags, reviewing everything from mobile usability and schema markup to load time, JavaScript rendering, and Core Web Vitals. We flag what slows you down, and fix it.
Know your ranking power. We track domain authority (DA), page authority (PA), trust flow, and backlink velocity to measure your site’s SEO strength. Combined with competitor benchmarks, we use this data to prioritize link-building strategies that move rankings, not just numbers.
Global visibility starts with localized content. Our multilingual SEO content strategy combines native linguistic accuracy with geo-specific keyword integration. From Arabic and French to English, we craft search-optimized content that resonates, and ranks, across markets.
AI
We embed machine intelligence to predict, personalize, and automate journeys, boosting efficiency and growth.
AI
See trends before they happen. Our predictive analytics models turn historical data into forward-looking insights, forecasting customer behavior, churn rates, sales spikes, and operational risks. Powered by AI and real-time data streams, you don’t just react, you anticipate.
Smart search that sells. We integrate AI-powered search engines that learn from user behavior to deliver dynamic, intent-based results. Whether it’s autocomplete, typo tolerance, or product recommendations, our predictive search boosts conversions and enhances UX across the entire funnel.
Always on, always accurate. We build intelligent virtual assistants trained on your domain, automating support, lead qualification, scheduling, and onboarding. Built using natural language processing (NLP) and machine learning, our bots elevate CX while reducing human overhead.
From interaction to immersion. We create AI-driven digital experiences that adapt in real-time, interactive storytelling, AR/VR integrations, personalized user flows, and emotion-aware UI. It’s not just smart, it’s sensory.
Intelligence that gets sharper with every interaction. We develop and deploy machine learning models tailored to your data, classification, clustering, recommendation engines, anomaly detection, and more. Deployed via scalable cloud architecture with full MLOps lifecycle management.
One-to-one at scale. Our personalization engines dynamically tailor content, offers, layouts, and messaging to each user, based on behavior, preferences, and real-time data. The result? Higher engagement, better retention, and dramatically improved ROI.
Expert Consultation
Have a project, challenge, or digital transformation in mind? Connect with us for a free consultation with an industry expert, no fluff, just actionable insights.
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